Explore the Earth with Urchindeep

ABOUT URCHINDEEP

Melis completed a bachelor’s degree in 2005 and a master’s in Architectural Design in 2007. She joined Central Saint Martins fashion design and photography classes in 2010, and started working in fashion, accessories, and textile design. Always been a searcher and a surfer. Master of organizing, including triple-transfer flights and Michelin star, small town restaurants. Collected shells since childhood. More of a cat person than a dog person.

Tuberk completed a bachelor’s degree in 2005 and a master’s in Architectural Design in 2008. Doesn’t like biographies; interested in hobbies. Loves psychedelic rock. Recently enjoying listening to Tame Impala & Unknown Mortal Orchestra. Thinks that Kevin Parker is very talented. Tries to skateboard; okay at fingerboarding and good at snowboarding. Seafood and science fiction fan.

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Hello Melis and Tuberk! You are a duo of architects, how did you end up collaborating on a luxury swimwear label?

We shared a common background with our architectural degrees and had been working together on several projects for a while, including architecture competitions, experimental prototypes, large scale installations, interactive design, digital and real-time video projections, and scripts for generative art. Later, we decided to project those experiences onto a textile subject. Swimwear was a starting point for us.

How does your background in architecture inspire your work as a fashion designer?

Our architectural experience contributes a lot to our design practice. It is not a direct inspiration, but our training is certainly a thorough influence.

Tell me about Urchindeep, what does the name stand for and how does it reflect the label’s vision?

As a word, Urchindeep is a combination of Urchin and deep. Urchin comes from sea urchins, which are sharp and edgy on the outside and surprisingly soft on the inside. They evoke deep states of profundity, distanced from shallow mentalities and conventionalism.

Urchindeep is a brand that integrates the new laws of fashion, innovation, contemporary nature, and digital technology to create a spark that changes the perception of conventional swimwear fashions.

What do you feel is the biggest challenge about designing swimwear?

We are our biggest challenge. Its takes time to create something and become comfortable with it, and as designers, we are constantly criticizing our designs and ideas.

“Urchin comes from sea urchins, which are sharp and edgy on the outside and surprisingly soft on the inside. They evoke deep states of profundity, distanced from shallow mentalities and conventionalism.”

Melis and Tuberk of UrchinDeep

Explore the Earth is the name of your latest collection, tells us a bit more about the collection.

This collection combines nature with computational fashion—a mix of raw and refined, humble and drastic. To deliver this collection, as well as others, we make use of complex geometries, inspiration from nature, perfect aesthetics, new materials, and raw, pure, forward-looking passion. All of the patterns in this collection have a story behind them, and those stories take place on earth. You could find one piece inspired by an ancient civilization and another invented from nature’s fractals.

Have you always been inspired by the natural world? Do you feel this is related to being based in Turkey?

We get inspired by everything. Our inspiration comes from travel, culture, and sheer imagination. Nature is only one element of infinite possibilities.

“You could find one piece inspired by an ancient civilization and another invented from nature’s fractals.”

You are doing a show during London Fashion Week, how excited are you?

From previous presentations, we are thrilled to share and discuss our vision. The runway is an exciting platform that shows our designs in a multi-experience field.

Where do you see the label going from here?

First stop is Mars.

Urchindeep is showing at London Fashion Week, on September 19th, at 3pm, on Devonshire Square as part of London Collections by Oxford Fashion Studio! More information here